AppLovin ESG Page
Overview
AppLovin's ESG page lacked structure and clear storytelling, limiting its impact. We redesigned it with a clear layout, branded visuals, and enriched content to better showcase the brand's values, culture, and measurable impact.
Problem
The initial ESG page for AppLovin failed to effectively represent the brand’s values or ESG commitment. It lacked clear structure and missed a cohesive story to engage stakeholders. Without logical flow or an engaging narrative, the page failed to highlight AppLovin's overall impact.
Solution
We enhanced the page with a clear structure, branded colours, and engaging visuals to improve communication, bring some life to the page and align with our brand identity. By sharing impactful stories and highlighting our culture, values, and measurable impact, we created a more engaging and informative experience for stakeholders.
A responsive viewing experience
We built the page to be fully responsive, ensuring an optimal viewing experience across all devices, from desktops to mobile.
Key takeaways
A clear structure, storytelling, and branding creates an engaging experience by making information easy to follow, connecting emotionally with users, and reinforcing the brand's identity effectively.